To meet the country’s Vision 2030 electrification goal, the off-grid sector will play an important role in increasing access to 51 per cent in rural (currently 4.5 per cent); and approximately 90 per cent of urban (currently 66 per cent) of the Zambian population through a suite of solutions. While rural and peri-urban households seem aware of stand-alone solar (SAS) products and are in favour of their use, 61 per cent of unelectrified Zambians still cite the cost of solar home systems (SHS) as a barrier to purchase. This is despite other notable reasons for preference of SAS products including lower cost compared to electricity from ZESCO, which currently has 1.1 million connected customers.